Informing Strategic Planning While Navigating Global Upheaval
How does an organization adapt when a once‐in‐a‐century global event turns their industry upside down? And how does an organization plan amidst tremendous uncertainty? These are the questions our biopharma client asked us in 2020. As our client embarked on a strategic planning exercise, they sought to respond proactively to COVID’s impact on their organization and …
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